Abercrombie & Kent acquires Crillon Tours in Bolivia

Published on Oct 2, 2025, 11:20 am CDT

5 min read

Abercrombie & Kent has acquired Bolivia specialist Crillon Tours, strengthening the company's South America footprint with a local destination management arm and established product in the Uyuni salt flats and on Lake Titicaca. Crillon's leadership and team will continue operating under the existing structure, while A&K develops its own DMC team in Bolivia and invests to elevate assets, including Crillon's fleet of Airstream trailers, to A&K Sanctuary standards. The move aligns with A&K's recent expansion of owned and partner-operated experiences across Latin America.

Key points

Why it matters: A&K gains an on-the-ground DMC in Bolivia, adding depth to South America operations.
Travel impact: Expect new luxury camping and tailored itineraries in Uyuni and Lake Titicaca.
What's next: A&K plans product upgrades to Sanctuary standards and a dedicated Bolivia DMC team.
Crillon's team and leadership remain in place to preserve local expertise.
Airstream trailer experiences on the salt flats will be refined and expanded.

Snapshot

The acquisition brings Crillon Tours' long-standing Bolivia know-how into A&K's global DMC network, which trade reports say now spans more than 70 offices in 83 countries. Travelers should see continuity from Crillon's current operations, with added investment and new itineraries led by A&K's product teams. Signature experiences include luxury Airstream stays on the Uyuni salt flats, stargazing and sunset cocktails on the salar, and Lake Titicaca programs built around island communities. A&K's plan to introduce its own DMC staff in-country, alongside Crillon's team, signals a hybrid approach that pairs scale with local relationships and logistics expertise.

Background

Crillon Tours is a veteran Bolivia operator known for high-touch, custom travel in remote landscapes such as Uyuni and the Altiplano. Its portfolio includes private Airstream camper programs and curated excursions that bundle drivers, guides, and permits. A&K has flagged Bolivia as a growth market in 2025, complementing its broader Latin America lineup and recent brand investments under A&K Sanctuary. For travelers, the change means familiar Crillon experiences will remain, with A&K adding upgrade capital, service standards, and new itinerary design. Trade coverage indicates Crillon's DMC Bolivia unit is part of the deal, preserving ground handling while A&K layers in additional product development.

Latest developments

A&K to elevate Uyuni luxury camping and expand DMC coverage

Trade outlets reporting on the deal say A&K will invest in Crillon's assets, notably the Airstream fleet used for private luxury camping on the Uyuni salt flats, and bring them up to A&K Sanctuary specifications. Over the coming months, A&K intends to add a dedicated DMC team in Bolivia to design new experiences while Crillon continues serving partners under existing leadership. The combined offering should broaden bespoke routes that link Uyuni with the Atacama, La Paz, and Lake Titicaca, with enhancements focused on hardware, service ratios, and logistics. The acquisition follows A&K's wider platform moves this year and complements brand developments covered in our recent A&K features, including A&K Sanctuary Unveils Nile Seray, 64-Guest Nile Cruise and leadership updates tied to industry forums like the WTTC Global Summit, noted in Europe powers tourism as U.S. remains most influential.

Analysis

Strategically, Abercrombie & Kent is tightening control of the trip stack in complex South American geographies by pairing a seasoned local operator with its own DMC framework, service standards, and sales reach. Bolivia's infrastructure and distances reward operators that own or directly oversee key assets, and Crillon's Airstream program is a differentiator on the salar that A&K can scale carefully without diluting exclusivity. The dual-track plan to keep Crillon's leadership while adding an A&K DMC team should preserve institutional knowledge and community ties, which are essential for permits, weather pivots, and off-grid support. For the trade, this adds a dependable, luxury-caliber handling option in a destination where deliverability matters as much as design. For travelers, we expect clearer integration with A&K's regional corridors, such as Atacama-Uyuni-Titicaca, plus incremental comfort upgrades and safety redundancies aligned with Sanctuary benchmarks. The risk is over-formalizing a product that succeeds because it feels personal and remote; the opportunity is tightening standards, resilience, and cross-border routing without losing the sense of place that defines Bolivia.

Final thoughts

Bolivia sits at the intersection of raw landscape and logistics complexity. By bringing Crillon Tours into the fold, Abercrombie & Kent can refine a proven product while extending regional connectivity and service guarantees. If A&K delivers thoughtful upgrades and keeps local leadership front-and-center, travelers should see more polished, reliable access to the salar and Titicaca without losing authenticity. This balance is the core promise behind Abercrombie & Kent acquires Crillon Tours.