Disney and F1 to 'Fuel the Magic' at Las Vegas Grand Prix

Key points
- Disney and Formula 1 will launch a multi-year collaboration at the Las Vegas Grand Prix in November 2025
- Kickoff features a Disney Live Entertainment show at the Fountains of Bellagio and Disneyland Band's national anthem on race day
- A joint merchandise collection debuts November 8 at the F1 Las Vegas Hub inside The Venetian and online at the Disney Store
- Select grandstand ticket holders get a pitlane walk with Mickey & Friends ahead of qualifying
- The partnership foreshadows a broader global Mickey & Friends x F1 launch slated for 2026
Impact
- Who Is Affected
- Las Vegas Grand Prix attendees, families, and merch collectors near Bellagio and The Venetian
- When It Starts
- Merch drop November 8, 2025, with race-week activations through Grand Prix weekend
- Where To Get Merch
- F1 Las Vegas Hub at The Venetian Resort and select items on the Disney Store website
- What To Know About Access
- Select grandstand ticket holders may join a pre-qualifying pitlane walk with Mickey & Friends, check ticket communications
- Crowd And Security
- Expect heavier crowds and security around Bellagio fountain showtimes and Strip choke points
- Mobility And Timing
- Plan extra time for pedestrian and rideshare movement due to closures, barricades, and entertainment elements
Disney and Formula 1 will kick off a new collaboration at the Formula 1 Heineken Las Vegas Grand Prix in November 2025, bringing Disney Live Entertainment to the Strip alongside race-week fan activations and a co-branded merchandise line. The launch centerpiece is a show at the Fountains of Bellagio, while race day will feature a national-anthem performance by the Disneyland Band. For travelers, the tie-in means bigger crowds around key Strip viewing points, earlier queues for merch drops, and added family-friendly programming woven into an already busy race schedule.
Disney × Formula 1 Collaboration
Officials describe the alliance as a blend of Disney storytelling with Formula 1's live spectacle, designed to "fuel the magic" for fans and broaden appeal beyond core motorsport audiences. The Las Vegas rollout is the first visible phase, with a wider global Mickey & Friends and Formula 1 program targeted for 2026. Expect the Strip's signature fountain show to become a focal point for visitors, with production elements, music, and pyrotechnics that pull race-week attention to Bellagio's frontage before the track goes hot.
Latest developments
Merchandise tied to the collaboration goes on sale beginning November 8 inside the F1 Las Vegas Hub Presented by American Express at The Venetian Resort Las Vegas, with select items also available via the Disney Store's website. The Hub is positioned as a month-long fan destination for gear and interactive installations, making it a logical first stop for collectors and travelers arriving early in race week. Grandstand ticket holders selected for a pre-qualifying pitlane walk will see Mickey & Friends join the scene, offering another draw for families traveling with kids.
Analysis
For visitors planning the Grand Prix, the Disney overlay adds both opportunity and friction. The opportunity is straightforward: free-to-view entertainment at one of the Strip's most photographed landmarks, a premium national-anthem moment on race day, and fresh collectibles that will likely sell briskly, particularly at the in-person Hub launch. The friction will be concentrated along Las Vegas Boulevard near Bellagio, where crowd densities routinely spike during fountain shows even without a global sporting event in town. Travelers should plan their walking routes and rideshare pickups away from choke points by using parallel corridors inside connected resorts and footbridges, and they should budget extra time when crossing between the Bellagio, Caesars Palace, and The Cosmopolitan nodes during evening show windows.
Background The Las Vegas Grand Prix is a street race centered on the Strip, which means normal tourist flows intersect with temporary race infrastructure and ticketed zones. Large-scale branded activations, stage shows, and merchandise hubs are common in the days before on-track sessions begin. When entertainment is staged at a public venue like the Bellagio Fountains, the effect is a fast-forming crowd on narrow sidewalks and at viewpoint railings, followed by overspill into adjacent crosswalks. The safest, least stressful approach is to arrive early for any show you care about, accept that viewing angles will be limited late, and choose meet-up points inside properties rather than curbside.
From a family-travel perspective, Disney's involvement adds clarity for those weighing whether to bring kids to an otherwise adult-skewing event. The curated community day, character appearances, and anthem performance create low-cost touchpoints that do not require a race ticket, though families should still prepare for long days, variable November weather in the Mojave Desert, and tight restrictions on strollers or bags within controlled areas. For collectors, the November 8 Hub debut marks the cleanest path to day-one inventory. If you are arriving after that date, check daily restock updates and consider online options to avoid long queues.
Final thoughts
The Las Vegas Grand Prix already turns the Strip into a live stage, and the Disney partnership amplifies that effect with fountain-front entertainment, a clear merch plan, and family-oriented beats. Travelers who map their movements with these new touchpoints in mind will capture the "Fuel the Magic" moments without getting stuck in race-week bottlenecks.
Sources
- Disney and Formula 1 Collaboration to Launch at Las Vegas Grand Prix, The Walt Disney Company
- Disney and Formula 1 Collaboration to Launch at Las Vegas Grand Prix with Spectacular Show at the Fountains of Bellagio, F1 Las Vegas GP Newsroom
- F1 Las Vegas Hub Presented by American Express, Opening November 8, F1 Las Vegas GP
- Disney and Formula 1 Collaboration Press Release, PR Newswire
- Local coverage of Bellagio show details, News 3 Las Vegas