Oceania Cruises, a renowned culinary- and destination-focused cruise line, has announced an exclusive collaboration with the award-winning whisky brand Chapter 7 to mark the launch of its new ship, Vista, and celebrate the brand's 20th Anniversary. The partnership will see the creation of a special 20-year-old small-batch cask of whisky, with only 304 bottles produced for Oceania Cruises' discerning guests.
Travelers aboard Vista during her inaugural season this summer will have the unique opportunity to purchase these limited-edition bottles, a result of the ongoing partnership between Oceania Cruises and cruise retail market leader, Harding+.
Oceania Cruises' President, Frank A. Del Rio, expressed enthusiasm for the immersive approach that Harding+ and Chapter 7 are bringing to the launch of Vista and the ongoing 20th-anniversary celebrations. He emphasized the importance of guest understanding and the value of innovative, emotional storytelling that engages all senses, which are core to Oceania Cruises' brand.
Sebastian Harding, Director of Operations at Chapter 7 Whisky, shared his honor in contributing the 20-year aged special cask to such a momentous occasion for Oceania Cruises. He compared the cask to a character in a novel, suggesting that the 304 specially curated bottles will provide Vista's guests with an exceptional experience that complements their cruise journey.
Designed for inquisitive travelers, food and wine connoisseurs, and affluent individuals, the 1,200-guest ship focuses on balancing guest needs, brand fit, and insights with Harding+ retail knowledge through their quaternity model. Paul Cunningham, Director of Buying from Harding+, explained that the unique storytelling behind this one-off approach is designed to captivate discerning guests, fitting perfectly with the Vista story and style.
To commemorate the creation of this exclusive cask, Harding+ has produced a special film showcasing the luxury, rarity, and creative passion behind the whisky-making process. The film reveals the cask selection process, the journey from bottling to nosing and palate testing, and ultimately brings to life the exceptional experience awaiting Vista's guests.
